Free Bitly alternatives for short links and QR codes
Bitly’s free plan is now a handful of links and QR codes a month. If you share many links, these alternatives give you more for free — here is what each allows and costs.
Updated 12 Oct 2026
1. UrlsTree · our own product
Unlimited short links, custom slugs, QR codes and destination edits on the free plan, with click stats, a UTM builder, expiry dates and CSV export. Pro ($5 a month) puts short links on your own domain and adds referrer, country and device stats per link.
Price: Free; Pro $5 / month · $50 / year First month free
2. Rebrandly · branded URL shortener
Several branded domains per account and retargeting pixels on links.
Pick it if: You manage several branded domains, work as a team, or build on the API.
Price: Free (10 links and 10 watermarked QR codes a month, no destination edits); Essentials $11 a month ($8 billed yearly, 250 links); Professional $32 ($22 yearly, 1,500 links); Growth $149 ($104 yearly). (Prices checked 12 Oct 2026)
UrlsTree vs Rebrandly — full comparison3. Short.io · branded URL shortener
Several branded domains on the free plan.
Pick it if: You manage several branded domains, need an API or A/B tests, or want password-protected links.
Price: Free (5 domains, 1,000 links, 50,000 clicks); Hobby $5, Pro $18 (expiration, passwords), Team $48 and Enterprise $148 a month. (Prices checked 12 Oct 2026)
UrlsTree vs Short.io — full comparison
Also worth a look
- Dub — An open-source link platform with conversion tracking. Its free plan was not shown on its pricing page when we checked, so check dub.co before deciding.
How we made this list
We compared free-plan limits (links, QR codes, edits, stats) and the price of a branded domain, read from each pricing page on the date shown.
Questions
- Is there a free Bitly alternative with unlimited links?
- Yes. UrlsTree’s free plan has no cap on short links, custom slugs or QR codes, and you can change a destination any time.
- Can I use my own domain for short links for free?
- Not on UrlsTree: a custom domain is part of Pro ($5 a month), and it serves your short links and your page together.
Names and marks belong to their owners; this list is UrlsTree’s own, not an endorsement.