Alternatives · Bitly alternative
Free Bitly alternative with unlimited short links
Bitly is the standard URL shortener, and its paid plans are excellent for marketing teams. If you just need short, trackable links — plus a link-in-bio page — UrlsTree gives you unlimited links, custom slugs and QR codes free.
What Bitly does well
- Branded short domains, bulk creation, UTM presets and campaigns on paid plans.
- Geo/device routing and mobile deep links (Growth and Premium).
- A large API, browser extensions and mobile apps; enterprise SSO and teams.
Where UrlsTree is different
- Free limits: Bitly Free allows 5 links, 3 custom back-halves and 2 QR codes a month. UrlsTree’s free plan has no cap on links, custom slugs or QR codes.
- Editing: Bitly meters destination changes ("redirects") per month on paid plans; UrlsTree lets you change a destination any time, free.
- Analytics: UrlsTree shows clicks, and on Pro referrer, country and device per link. Bitly’s city and device data start at Premium (~$199/mo billed yearly).
- Not there yet on UrlsTree: a branded short domain (planned — your Pro custom domain will serve short links), UTM builder, link expiration and bulk import are planned; geo/device routing, deep links and campaigns are not.
Side by side
Bitly pricing page, checked August 2026. Verify before deciding.
| UrlsTree | Bitly | |
|---|---|---|
| Short links per month (free) | Unlimited | 5 |
| Custom slugs (free) | Unlimited | 3 / month |
| QR codes (free) | Unlimited | 2 / month |
| Change destination later | Any time, free | Metered on paid plans |
| Click stats | Free | Free (limited history) |
| Referrer / country / device per link | Pro | Country from Core; device at Premium |
| Branded short domain | Planned (on your Pro custom domain) | Growth and above |
| UTM builder, expiration, bulk import | Planned | Core / Growth |
| Geo/device routing, deep links | No | Growth / Premium |
| Link-in-bio page included | Yes | "Bitly Pages" (2 on Free) |
| AI assistant control (MCP) | Yes | Yes |
Pick Bitly if…
You run campaigns at volume, need geo/device routing, deep links, or team features.
Pick UrlsTree if…
You want unlimited short links with QR codes and click stats without a subscription, ideally on the same account as your link-in-bio page.
Questions
- Is UrlsTree’s URL shortener really unlimited and free?
- Yes. Unlimited short links, custom slugs and QR codes on the free plan, with click counts. Referrer, country and device breakdowns per link are on Pro.
- Can I use my own domain for short links?
- Not yet — short links are urlstree.com/s/… today. Serving them from your Pro custom domain is planned; see the roadmap on our site.
- Does UrlsTree have campaigns or geo routing like Bitly?
- No. Those are Bitly strengths for marketing teams; UrlsTree is aimed at shops, freelancers and creators who need simple, trackable links.
Try it in a minute
Claim your name, add your links. Free forever; Pro is about $5 a month when you want your own domain, bookings and email capture.
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Competitor details checked August 2026. Names and marks belong to their owners; this page is UrlsTree’s own comparison, not an endorsement.